100% Beef DoG
We agree, it is not the most appetizing name for a product, but we have grown to love the name and we hope that you will too! Please allow me to tell a little story on how the name Dirt Dog was coined. In the early 90's I found myself on streets of Downtown Los Angeles most weekends and in the summer. My parents owned a business in Downtown Los Angeles and I found myself in Downtown with little choices for food. One super hot summer day in front of my parent's store, there was a nice Hispanic lady selling hot dogs on a flat grill. I had never seen this before. The hot dog was wrapped in bacon and toppings of grilled onions, bell peppers, red peppers and jalapenos were offered with mayonnaise, mustard and ketchup to sauce it up.
My mom told me there would be no way that she would let me try one considering there were cars continuously driving by kicking up dirt into the nice lady's hot dog cart (by the way, her hot dog cart was made out of a shopping cart, brilliant!). But temptation set in and Simon (my brother) and I secretly purchased the bacon wrapped hot dog and devoured it. It was utterly amazing. We found ourselves eating bacon wrapped hot dogs the rest of that summer. My mom would keep telling us to stop eating dirt. Simon found it amusing and started calling them Dirt Dogs. It stuck with us ever since, and we never stopped eating them, no matter how dirty they were. We love the Dirt Dog and it is part of us and our childhood - and adulthood as it would seem.